Friday, 6 December 2013

Microsoft developed a 'smart' bra

It's no longer enough to have smartphones, smartwatches, smart TVs and smart cars. Now a tech company is bringing artificial intelligence to lingerie.
Researchers at Microsoft have developed a prototype of a "smart bra" embedded with physiological sensors that seek to monitor a woman's heart activity to track her emotional moods and combat overeating. The sensors can signal the wearer's smartphone, which then flash a warning message to help her step away from the fridge and make better diet decisions.
The company says it has no plans to make the bra into a commercial product, however.
 
So -- why a bra, exactly?
"First, we needed a form factor that would be comfortable when worn for long durations," said scientists in a research paper published online. "The bra form factor was ideal because it allowed us to collect (electrocardiogram data) near the heart."
Research has shown that many people reach for calorie-rich foods like doughnuts when they're feeling stressed, bored, discouraged or on edge. There's a reason it's called comfort food.
For the research paper, scientists from Microsoft, the University of Rochester and the University of Southampton in the UK interviewed women who said that interventions -- being alerted to their emotional states -- helped them identify triggers for binge eating.

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